Tag: software

FIVE MORE LESSONS: EBOOK TO PRINT

FIVE MORE LESSONS: EBOOK TO PRINT

The article I posted three weeks ago, NEW LESSONS: EBOOK TO PRINT, signaled that I was gathering steam toward publishing my eBooks as paperbacks. That journey continues.

So little has changed in the last 420 years. Books are still books!
Printing office, c1600. On the left compositors are at work setting up text using letters from a ‘case’ in front of them. In the centre background type is being inked ready to be printed on to paper in a flatbed screwjack press at center right. Paper is hung up to allow ink to dry before being stacked in a pile by a boy at centre front. A master printer in a fur-lined gown supervises the enterprise. From Nova reperta by Joannes Stradanus (Jan van der Straet). (Antwerp, c1600). (Photo by Ann Ronan Pictures/Print Collector/Getty Images)

Since then, I’ve researched answers to five burning questions which I will share with you shortly in case you too decide to pursue this white whale. Remember, misery loves company.

The following incredible resources revealed the bulk of the answers I sought:

Look, I fear commitment. There, I’ve said it.

My psychoanalysis starts, um, real soon. I acknowledge my fear here and now.

As long as my three self-published books remain Kindle Editions only, I can revise, polish, and massage words, cover art, and cover copy until long after the proverbial cows come home.

Once they go to print, however, I am locking onto irrevocable un-editable paper from which words do not easily wash away.

See what I mean? Fear.

Meanwhile, there is so much to share with you.

In this article, as promised, I’ll cover my findings on the five topics most relevant to me today as I convert my manuscripts from screen to paper:

  1. Barcodes (what, why, but mostly, why not for me?),
  2. ISBNs (what, where, why, and how many?),
  3. Using distributors (aggregators) to dozens of outlets automagically,
  4. Publisher Imprint (what, how, and why am I establishing one?),
  5. Formatting Software for Print Books (free, better, and why best?)

I like lists, so I’m just going to start another one now, beginning with that which perplexed me most:

  • Barcodes:
    • OMG, where do I start? You need to buy a bar code image if you want your books to be sold in large retail stores like Barnes & Noble, but,
    • I’m told not to worry about that now. They’re not required for sales online and other venues (book fairs, give-aways, promos…). Now that’s a relief because they’re not cheap, and I’d need a new barcode any time I change the price of one of my books, except:
      • I could list the price at $0.00 on the bar code, and give the store the flexibility of setting my price with my input. Um, remember fear?
    • A bar code associates my book’s price with my book’s ISBN (keep reading). Bar codes make it easy for cashiers at brick ‘n mortar retail stores to sell my book because that’s what their scanners know how to read, but they can make do from inventory,
    • Bottom line: I’m not buying any bar codes right now. Maybe later. I can also buy them as stickers too if necessary for updating an inventory of printed books I might have stored under my bed in the motorhome (ick!).
  • ISBNs:
    • An International Standard Book Number, or ISBN, uniquely identifies each of my books in several important places:
      • Print-on-Demand (POD) vendors who I might ask to print my books as they get ordered. As someone buys one, the POD prints and ships with the unique ISBN on the back cover. This is an over-simplification, but you get the idea. Example: KDP Print (was CreateSpace),
    • Do I need an ISBN to self-publish each of my books?
      • No, if my book is only an eBook (e.g., Kindle, iBook), but:
        • That locks me into a single sales channel like Amazon if I just use their “free ISBN” (actually, their own ISBN that uses only their proprietary ASIN, or Amazon serial number). That’s where I am today – in Amazon prison.
        • I could play some complex games to get around this single channel limitation without ISBNs. Not worth it.
      • Yes, if I want to:
        • Be listed as the publisher (ISBN owner) instead of the ISBN provider (more on this idea of a publisher imprint later),
        • Sell a print book in a store ,
        • Use a POD that also distributes books to other sales channels (like Ingram-Spark):
          • They’re well-respected, trusted, and offer great resources for self-publishers in their blog (unlike a lot of scammers out there who want to publish your work for a fee IMHO, don’t do that!
        • Get my book listed in industry databases (broader discovery of my title) so libraries can see my book,
        • Use book distributors (“aggregators”) like Smashwords, who both market (on their web site, like Amazon’s but lots smaller) and more importantly, distribute my book to various outlets for me. One upload and they fan my book out from there (for a fee circa 10%). Smashwords, for example, requires an ISBN (will offer one free, but then they’re the listed publisher unless I provide my own ISBN). Either way, they make my book available to libraries and various outlets such as:
    • Other aggregators, like Draft2Digital, require no ISBN, and offer other services, but again, they will be listed as the publisher. So if that didn’t matter to me, I’m in. But what about later? Even now, will I lose control over my book’s metadata? You know, details that describe my book, including subject categories and descriptions? Those are important marketing tools. That’s what’s bothering me. Fear. Okay, so I’m a bit of a control freak too.
    • I want to maximize my flexibility and control, now and into the future, so I’m buying 100 ISBNs ($575) I’m snagging a hundred from the only US agency authorized to sell them (in the US): Bowker.
      • Why do I need a hundred ISBNs?
        • Well, I don’t yet, but I’ll need one for each edition of each of my 3 books, soon to be 5 books: one for the eBook edition, one for the paperback edition, and yet another for the audiobook edition when I create it. That’s 15 ISBNs I already need in the next few months.
        • That means I’ll burn through a lot of ISBNs fast, right now that I’ve committed to them (gulp!). I’ll need more than ten almost immediately.
      • But 100 ISBNs for almost six hundred bucks? Why?
        • One ISBN costs $125. You might find them as cheap as $85 – $99 each if you shop around. Some of those might have limitations. Be careful.
        • Or, if I buy 100 directly from the source (Bowker), they’re effectively costing me only $5.75 each. I only lose out if I don’t use them (non-transferrable).
        • All are assigned to my publishing company (Author One Press, or Author Alley Publishing. I haven’t decided which yet – pending a thorough trademark search, but I must decide before I buy my ISBN bundle and assign them).
        • Don’t worry. I sold a bunch of unused amateur radio equipment to finance this expenditure.
      • I am surprised by how much this enterprise now means to me!
  • Publishing Imprint
    • What?
      • I am a publisher with one client (author): me (see my working logo at the end of this article),
      • A name displayed to the public wherever my book is sold,
      • The name assigned to my ISBNs.
    • Why?
      • Public record (I chose a name separate from my own, but that’s not necessary),
      • In support of other ventures (such as teaching the craft of writing when Author One publishes non-fiction materials in support of such ventures?),
      • Some say that lends more credibility. Not sure,
      • Separate bank account for revenue and tax purposes,
        • Simplified if your publisher’s name is your own,
      • Take on other clients (authors) some day?
    • How?
      • DBA (Doing Business As) if other than my own name,
      • A formal biz entity (LLC, Incorp, Sole proprietor), or not.
        • An LLC limits my personal liability should I get sued, or…

As I draw closer to committing to print (KDP Print and Ingram-Spark because using both maximizes market exposure), I’m refreshing my author bio, product (book) descriptions in (online) stores, writing back cover copy, revisiting titles, and considering series titles, and the differences between book formatting for eBooks and for books in print, I’ll soon make another investment in

printed book formatting software… Good news: several options exist, from free to spendy!

Vellum is top-shelf formatting software for eBooks and Print books. Includes a navigation pane far left, a preview pane in the middle, and the formatted page frame on the right (iPad format currently displayed). Vellum features the best Scrivener integration: I just compile (export/format) my manuscript using the “Vellum Export” (.docx) option in Scrivener and my entire manuscript appears in Vellum in seconds! Very few adjustments are required from there other than choosing some options to customize the look of my book and to generate the output file to be uploaded to POD vendors.
  • DIY Formatting SOFTWARE Packages for Print:
    • Scrivener,
      • Still my author software of choice, Scrivener is good for both eBook and print book formatting, but I wanted more precise creative control (naturally!). Enter specialized formatting software.
    • Deluxe Formatting-Specific Software Option:
      • For something extra than basic eBook and print book formatting in Scrivener, I wanted more control for:
        • Individual page lay-out (for block quotes, lists…), chapter breaks, headers, footers, and ornamental breaks between scenes,
      • Specialized formatting software adds another level of pleasing aesthetics and control for an even more professional look in print.
      • The best (I’m told by industry insiders) is Vellum.
        • Also expensive ($200 unlimited formatting for eBooks,
        • $250 unlimited formatting of eBooks and Print books,
        • Generous full-function formatting free trial, except no “generate” function (can’t create on output file) until I buy a license,
        • Fortunately, I sold enough radio gear so I can afford it,
        • Best Scrivener 3.0 integration, easiest to use, and fast.
    • A more affordable option: formatting templates for MS Word et al (works with any text editor, like free OpenOffice)
      • Here is an informative article on MS Word formatting templates and a few sources for them.
    • There are also free options, more for eBooks than for Print, and less flexible, more difficult and more time-consuming to use (or so I’m told). Since I chose to go with Vellum, I won’t spend much time on these. If you choose a free option, I suggest you Google “free print book formatting software” and do your research.
      • I’ll offer you just one of the better examples: Reedsy Book Editor. I love their idea: to “democratize high-quality book production.” Includes three simple templates: for non-fiction, classic, and romance.
        • Example of a weakness: gotta copy/paste text into the tool. For short stories, no biggie. For 100,000-word novel, kind of a big deal.
        • More oriented to MS Word imports. Wastes a lot of the work that Scrivener has already done for me.
        • NO Scrivener integration. Just sayin’
  • Hired Professional Print Formatting SERVICES:
    • As with cover design, editing, and other author service companies, some will use service companies to format eBooks or Print books. One recommended by best-selling author, Joanna Penn is Ebook Launch:

Enough for now. I’m learning going to press involves making many decisions, especially if you’re a card-carrying control freak with a fear of commitment. If you’re not one of those, you’re on a kinder, gentler path.

Write on!

With pen in hand, Gene

New Lessons: eBook to Print

New Lessons: eBook to Print

How many of you publish eBooks only (Kindle or iBook editions…)? That’s me. For now. But…

Now I’m thinking all things paperback publishing. No hardcovers for now, and that’s okay. 

In fact, more seriously than ever, I’m considering embarking on the tree-killing phase of my independent publishing journey.  

That translates into “Fear of Commitment.” Once on paper, no more easy revisions!

I flirted with starting down this path well over a year ago, and shared what I learned at that time in an article about one print-on-demand (POD) vendor, KDP, or Kindle Direct Publishing, an Amazon company. FYI, if you were familiar with CreateSpace, it has been absorbed into KDP. I posted some good info in an article you can find here

You can see I’ve learned more since then, but rather than repeat much of that material, see that article for good questions self-publishing authors of print books should research on cryptic topics such as book format, spline width, full-bleed, text boundaries, etc. Not for the feint of heart, but essential questions all. Fortunately, Print-on-demand (POD) vendors are helpful navigating this morass. 

Here’s what I’m learning today:

  • Scrivener remains my overwhelming author software of choice; however, I need to learn even more new terms and why they are important as I set my sites on print. For example:
    • What is the difference between mass-market and trade paperbacks? See Joseph Kunz’s excellent article explaining the difference. I’m aiming at mass-market for lower unit cost (and price).
    • What precise formatting dimensions are expected for each, and how does that influence my design (my “copy,” or text; and graphics) for a front cover, the spine (the narrow edge that shows when the book sits on the shelf), and the back cover?
      • I suggest studying the detailed specifications of each POD vendor before spending time creating your own format and design. Don’t waste time redesigning, like me.
      • For example, guidelines for KDP can be found here.
    • I design my own cover art using Canva which offers some nice basic designs from templates, especially after I add my own artwork, which is optional. If you hire the services of a professional cover designer for several hundred dollars or more for each project, you need not worry so much about this part of the process other than paying your artist. A few ideas for you:
      • Use your favorite search engine (my favorite is duckduckgo.com because they don’t micro-market to me like the big boys) to locate “book cover designers” and roll the dice! Or,
      • Consult with successful authors to discover their favorites. Joanna Penn has made a name for herself writing and publishing both fiction and non-fiction. Take a look at her extensive list of book cover designers here.
  • Scrivener continues to be my amazing all-in-one writer’s studio. All of my formatting, even for paper, can be achieved within this single program. As I discover I need them (e.g., for print), I’m finding useful features in the Compile (format/export) feature of Scrivener:
    • The “Print” function in Compile, for example, doesn’t mean I need to print to paper. Rather, I will format for print, and save my output in a PDF file format, or some other type of file, to pre-flight (inspect) the results,
    • Heretofore unimportant (to me) formatting and ID options, such as:
      • Margins. They now need careful consideration. New terms, such as guttering are now important. These are the margins closest to the center of the book, where the rightmost margin of the leftmost page is closest to the leftmost margin of the rightmost (facing) page. The gutter. Why? Well, the thicker (as in more pages in) the book, the wider the guttering margins must be. Huh! Who knew?
      • Page Count. Too many pages means too high a book price required by the printer (they charge by the page). If the book costs too much, that impacts my sales. Artificially lowering the price (a tighter profit margin) leaves fewer pennies left to drift into this author’s bank account. And my CFO claims it’s not enough to justify a year’s worth of effort. Huh. Alas, what is a poor scribe to do. Is not every word I pen precious? The truth is it ain’t worth a plug nickel if nobody buys the darn book because it costs too much!
      • Scrivener Compile for Print: This may require a good deal of experimentation, but this article is helping tweak my freak. And remember, experimentation with the look of the book can be achieved without killing a single tree. Select Print formatting in Compile and then export your format to a PDF file instead of to a printer. I will spend the time to get it right!
      • ISBNs: A comprehensive discussion of ISBNs can be found in this article. ISBN is an acronym for the all-important International Standard Book Number. This article is a must-read for all self-published authors!
        • While I haven’t needed an ISBN to self-publish an eBook within a single channel (think only Kindle Edition only on Amazon, for example), a unique ISBN is required for each:
          • Print book,
          • Audiobook,
          • Language.
        • ISBNs for use in any sales channel are not free. I’m saving my pennies to buy 100 ISBNs for $575 (better deal than $150 each!). Why? Well…
          • I’ll have 4 books published by year-end x 3 (eBook + audiobook + paperback) = 12 ISBNs I require now, and,
          • I’ll require 3 additional ISBNs for each new book (potentially).
          • Each revision requires an additional IBSN for each format
          • If I should choose to publish other authors’ books (unlikely), I will have some ISBNs to spare.
          • Plus I have several shorter projects like short story anthologies and novellas in the wings.
  • I’m discovering new resources on the Internet for exploring features I had yet to learn within Scrivener, and will be useful as I commit to print. Some features ease the task of writing, while others ensure a consistent look and feel across all my books once printed. Very cool stuff. Such as:
    • Keywords. Here’s why. I assign a keyword to each scene or chapter within which a certain character appears. Then I can search on that keyword in my 100,000-word novel to see how many scenes or chapters in which that character appears. Or I assign a different keyword to all the scenes or chapters relevant to one storyline, and a different keyword to another. That helps me understand the balance and distribution across the storylines. 
    • Templates. Let’s say I don’t want to recreate dozens of settings for each new book. I only publish one book a year. Remembering all those settings for that long is a pain, and if dozens of options are not precisely duplicated, the latest book doesn’t look quite like the last one. This is particularly problematic for a series. Using the same template for each project simplifies matters. I discovered some wonderful articles for future projects that you might find useful in structuring your own work. My advice? Study Scrivener templates! Create your own! Or modify someone else’s for your use to keep your projects consistent! Examples:
    • Page Formatting Options for Print:
      • I’m in the process of crafting my fondest page and book formatting dreams within Compile in Scrivener. And not just for Fractured Dreams, but for all my projects. With quality and consistency. But this will take some work on my part unless I want to spend money. Here are the options:
        • This Page Formatting Tricks article includes some clever ideas on how to use Scrivener Collections to track different versions of the same project (ePub or iBooks, Print, or Kindle). I like these ideas because it keeps me from needing external tools,
        • Alternatives to focusing on Scrivener Compile include spending money formatting your manuscripts with other products like Adobe InDesign (free trial, then $21 monthly!) or the ease-of-use-per-dollar value, Vellum ($250, one-time charge for eBook & Print), but those are still additional significant expenditures and learning curves of other tools. 
        • Or you can spend even more (thousands across multiple projects) hiring one of the countless professional book formatting services to do the work for you. All are reasonable choices with different price points, but the choice is yours.

So it occurred to me that even after spending a few years using just the Scrivener features I needed, I’m still learning more this amazing tool can do for me. 

Sally 6/5/9 126

Now that my manuscript (final draft) for “Fractured Dreams” is out for beta readers to pick apart (thank you, all!), I’m spending some time learning all this print stuff before I start work on the next project.

You get the idea. Thinking paperback requires different considerations than thinking eBook; however, Scrivener continues to keep this author from straying.

That pleases me because I SO dislike jumping between two or more tools.

Put this in your “for what it’s worth” department.

With pen in hand, and Scrivener on the screen,

Gene

Author of Dangerous Dreams, UpLife – Reality 2.0, and A Narrow Painted Road.

Look for the sequel to “Dangerous Dreams” entitled “Fractured Dreams” late 2019.


New Lessons: eBook to Print

New Lessons: eBook to Print

How many of you publish eBooks only (Kindle or iBook editions…)? That’s me. For now. But…

Now I’m thinking all things paperback publishing. No hardcovers for now, and that’s okay. 

In fact, more seriously than ever, I’m considering embarking on the tree-killing phase of my independent publishing journey.  

That translates into “Fear of Commitment.” Once on paper, no more easy revisions!

I flirted with starting down this path well over a year ago, and shared what I learned at that time in an article about one print-on-demand (POD) vendor, KDP, or Kindle Direct Publishing, an Amazon company. FYI, if you were familiar with CreateSpace, it has been absorbed into KDP. I posted some good info in an article you can find here

You can see I’ve learned more since then, but rather than repeat much of that material, see that article for good questions self-publishing authors of print books should research on cryptic topics such as book format, spline width, full-bleed, text boundaries, etc. Not for the feint of heart, but essential questions all. Fortunately, Print-on-demand (POD) vendors are helpful navigating this morass. 

Here’s what I’m learning today:

  • Scrivener remains my overwhelming author software of choice; however, I need to learn even more new terms and why they are important as I set my sites on print. For example:
    • What is the difference between mass-market and trade paperbacks? See Joseph Kunz’s excellent article explaining the difference. I’m aiming at mass-market for lower unit cost (and price).
    • What precise formatting dimensions are expected for each, and how does that influence my design (my “copy,” or text; and graphics) for a front cover, the spine (the narrow edge that shows when the book sits on the shelf), and the back cover?
      • I suggest studying the detailed specifications of each POD vendor before spending time creating your own format and design. Don’t waste time redesigning, like me.
      • For example, guidelines for KDP can be found here.
    • I design my own cover art using Canva which offers some nice basic designs from templates, especially after I add my own artwork, which is optional. If you hire the services of a professional cover designer for several hundred dollars or more for each project, you need not worry so much about this part of the process other than paying your artist. A few ideas for you:
      • Use your favorite search engine (my favorite is duckduckgo.com because they don’t micro-market to me like the big boys) to locate “book cover designers” and roll the dice! Or,
      • Consult with successful authors to discover their favorites. Joanna Penn has made a name for herself writing and publishing both fiction and non-fiction. Take a look at her extensive list of book cover designers here.
  • Scrivener continues to be my amazing all-in-one writer’s studio. All of my formatting, even for paper, can be achieved within this single program. As I discover I need them (e.g., for print), I’m finding useful features in the Compile (format/export) feature of Scrivener:
    • The “Print” function in Compile, for example, doesn’t mean I need to print to paper. Rather, I will format for print, and save my output in a PDF file format, or some other type of file, to pre-flight (inspect) the results,
    • Heretofore unimportant (to me) formatting and ID options, such as:
      • Margins. They now need careful consideration. New terms, such as guttering are now important. These are the margins closest to the center of the book, where the rightmost margin of the leftmost page is closest to the leftmost margin of the rightmost (facing) page. The gutter. Why? Well, the thicker (as in more pages in) the book, the wider the guttering margins must be. Huh! Who knew?
      • Page Count. Too many pages means too high a book price required by the printer (they charge by the page). If the book costs too much, that impacts my sales. Artificially lowering the price (a tighter profit margin) leaves fewer pennies left to drift into this author’s bank account. And my CFO claims it’s not enough to justify a year’s worth of effort. Huh. Alas, what is a poor scribe to do. Is not every word I pen precious? The truth is it ain’t worth a plug nickel if nobody buys the darn book because it costs too much!
      • Scrivener Compile for Print: This may require a good deal of experimentation, but this article is helping tweak my freak. And remember, experimentation with the look of the book can be achieved without killing a single tree. Select Print formatting in Compile and then export your format to a PDF file instead of to a printer. I will spend the time to get it right!
      • ISBNs: A comprehensive discussion of ISBNs can be found in this article. ISBN is an acronym for the all-important International Standard Book Number. This article is a must-read for all self-published authors!
        • While I haven’t needed an ISBN to self-publish an eBook within a single channel (think only Kindle Edition only on Amazon, for example), a unique ISBN is required for each:
          • Print book,
          • Audiobook,
          • Language.
        • ISBNs for use in any sales channel are not free. I’m saving my pennies to buy 100 ISBNs for $575 (better deal than $150 each!). Why? Well…
          • I’ll have 4 books published by year-end x 3 (eBook + audiobook + paperback) = 12 ISBNs I require now, and,
          • I’ll require 3 additional ISBNs for each new book (potentially).
          • Each revision requires an additional IBSN for each format
          • If I should choose to publish other authors’ books (unlikely), I will have some ISBNs to spare.
          • Plus I have several shorter projects like short story anthologies and novellas in the wings.
  • I’m discovering new resources on the Internet for exploring features I had yet to learn within Scrivener, and will be useful as I commit to print. Some features ease the task of writing, while others ensure a consistent look and feel across all my books once printed. Very cool stuff. Such as:
    • Keywords. Here’s why. I assign a keyword to each scene or chapter within which a certain character appears. Then I can search on that keyword in my 100,000-word novel to see how many scenes or chapters in which that character appears. Or I assign a different keyword to all the scenes or chapters relevant to one storyline, and a different keyword to another. That helps me understand the balance and distribution across the storylines. 
    • Templates. Let’s say I don’t want to recreate dozens of settings for each new book. I only publish one book a year. Remembering all those settings for that long is a pain, and if dozens of options are not precisely duplicated, the latest book doesn’t look quite like the last one. This is particularly problematic for a series. Using the same template for each project simplifies matters. I discovered some wonderful articles for future projects that you might find useful in structuring your own work. My advice? Study Scrivener templates! Create your own! Or modify someone else’s for your use to keep your projects consistent! Examples:
    • Page Formatting Options for Print:
      • I’m in the process of crafting my fondest page and book formatting dreams within Compile in Scrivener. And not just for Fractured Dreams, but for all my projects. With quality and consistency. But this will take some work on my part unless I want to spend money. Here are the options:
        • This Page Formatting Tricks article includes some clever ideas on how to use Scrivener Collections to track different versions of the same project (ePub or iBooks, Print, or Kindle). I like these ideas because it keeps me from needing external tools,
        • Alternatives to focusing on Scrivener Compile include spending money formatting your manuscripts with other products like Adobe InDesign (free trial, then $21 monthly!) or the ease-of-use-per-dollar value, Vellum ($250, one-time charge for eBook & Print), but those are still additional significant expenditures and learning curves of other tools. 
        • Or you can spend even more (thousands across multiple projects) hiring one of the countless professional book formatting services to do the work for you. All are reasonable choices with different price points, but the choice is yours.

So it occurred to me that even after spending a few years using just the Scrivener features I needed, I’m still learning more this amazing tool can do for me. 

Sally 6/5/9 126

Now that my manuscript (final draft) for “Fractured Dreams” is out for beta readers to pick apart (thank you, all!), I’m spending some time learning all this print stuff before I start work on the next project.

You get the idea. Thinking paperback requires different considerations than thinking eBook; however, Scrivener continues to keep this author from straying.

That pleases me because I SO dislike jumping between two or more tools.

Put this in your “for what it’s worth” department.

With pen in hand, and Scrivener on the screen,

Gene

Author of Dangerous Dreams, UpLife – Reality 2.0, and A Narrow Painted Road.

Look for the sequel to “Dangerous Dreams” entitled “Fractured Dreams” late 2019.